Borrowing best practices from The Market Research Event and Shopper Insights in Action, The Audience Measurement Event shares 100% real-world, new perspectives from high level keynotes who will talk strategy and real-world practitioners sharing experience through case study examples.
- • Measuring Paid, Earned and Social: From Reach to ROI presented by Sean Bruich, Head of Market Research, Facebook
- • Engaging Your Target Audience throughout the Path to Purchase presented by Catherine Roe, Head of CPG, Google
- • TV Everywhere -- the Research Challenge presented by Jack Wakshlag, Turner Broadcasting
Download the conference brochure for full session descriptions.
The Audience Measurement Event is taking place May 21-23, 2012 in Chicago, IL. If you mention priority code AM12BLOG when you register for the event, you will receive 15% off the standard rate! If you have any questions about the event, please feel free to contact Jennifer Pereira.