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Would you like to join Kit Yarro this May 21-23, 2012 in Chicago for The Audience Measurement Event? As a reader of this blog, when you register and mention code AM12BLOG and receive a discount of 15% off the standard rate. For more information about Kit's presentation and the rest of the event, download the brochure here.
Do you see the powerful influence of GenY on your brand? What is one of the most powerful examples of GenY changing audience reach for a brand?