Friday, May 11, 2012

Be Enlightened with The Market Research Event 2012!

Last year, The Market Research Event brought together over 175 Speakers, over 140 Best in Class Sessions,speakers from more than 17 countries challenging every participant to be enlightened on the state of market research. Speakers challenged attendees to bring value to the insights they presented with their market research data and to have an innovative mindset.

We at TMRE Challenge You to Be Enlightened:

This year, to continue all researchers that attend to be enlightened, Daniel Kahneman, Eugene Higgins Professor of Psychology, Professor of Public Affairs Emeritus, Princeton University, Nobel Prize in Economics, Best-Selling Author, Thinking, Fast and Slow will be joining us to present "Marvels and Flaws of Intuitive Thinking."  In this presentation, he will be focusing on the two modes of thinking: fast and slow.  While we are are aware of most of our decisions in the slow mode, the fast mode of thinking guides the majority of our days.  He is most well known for his contributions, with his late colleague Amos Tversky, to the psychology of judgment and decision making, which inspired the development of behavioral economics in general.

For more information on The Market Research Event 2012, sign up for email updates.  The Market Research Event will take place November 12-14, 2012 in Boca Raton, Florida.  If you'd like to register to join us today and mention code TMRE12BLOG to save $500 when you register before June 8! 

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