In association with Confirmit, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar. This webinar is part of the 2012 Insights Webinar Series: Your resource for insights on the cutting edge. Best Practices in Mobile Research - Successes, Failures and Lessons Learned Thursday, October 4, 2012, 1:00PM - 2:00PM ET
Reserve your Webinar seat now at: https://cc.readytalk.com/r/llpgc7vbb1hj
Please mention your priority code: MWJ0025-BLOG
Webinar participants will gain a new appreciation for the mobile industry and its current and future role in fostering customer engagement. Global case studies will demonstrate the challenges and pitfalls of implementing a research methodology that relies on mobile solutions. More importantly, we will share the wonderfully deep insights and findings that can be delivered through a mobile implementation as part of your multi-channel strategy.
This webinar will share best practices, dispel myths and show how recently introduced features, such as GPS tracking, photo capture, video capture and playback, increase the depth of data in a meaningful and measurable way. We will help you identify the opportunities in mobile and overcome challenges in managing the mountains of unstructured data that you can now collect. Understand how insights captured via mobile will allow you to deliver even more value.