Monday, June 6, 2016

Top 10 Reasons to Attend OmniShopper 2016

This summer hundreds of research & insights professionals in the retail industry will join together in Chicago to shape the future...

Will you be a part of it?

Take a look at just a few of the reasons why OmniShopper 2016 is a can't miss for you and your team:

·         Industry legend Daniel Kahneman, Nobel Prize in Economic Sciences & Best-Selling Author, Thinking, Fast and Slow leads a conversation with you to better understand what shapes our choices, judgements and decisions
·         Transform your category by using virtual reality - Riddhish Kankariya, VP of Strategy & Insight, Happy Family Brands will share how they used a virtual store to optimize the brand's products on shelf, and how you can take existing concepts and update them to resonate with the shoppers' changing needs
·         Examine multiple methodologies used to generate shopper and consumer insights - from qualitative to quantitative - and when and how to apply them with best practices from SmartRevenue, The Hershey Company, Capre Group and Wrigley
·         Get behind the science of presentation excellence as William Greenwald, Founder & Chief Neuroleaderologist, Windsor Leadership Group, Author, Be A Mindsetter leads a workshop on The Art of Storytelling 
·         Explore how gut vs. data will lead to renaissance in marketing as we connect back to the fundamentals and emotional engagement through human truths with Jessica Hendrix, President & CEO, Saatchi & Saatchi X 
·         Uncover how you can leverage shopper insights to drive effective path-2-purchase executions to drive category growth like Heineken USA with Haley Rubin, Digital Shopper Media and Shawn Fitzgerald, Director, Shopper Intelligence  
·         Dan Seymour, Director, Shopper Marketing Dell, reveals how to convert a confused and uncertain shopper to a purchaser and build loyalty with a more satisfying learning and shopping experience 
·         Drive faster and more impactful insights with online insights communities with best practices from Red Bull North America, who was able to build dynamic and ongoing relationships with their consumers 
Bayer Consumer Care, The Hershey Company and Campbell's soup come together to share how you can reach your shoppers where they plan, shop and share, taking a closer look at the impact of technology, digital and eCommerce

Collaborate with retailer and manufacturer leaders - check out who's already signed up to attend:

Ace Hardware
Alcon
ALCS
Alter Agenda
Amax Inc
American Greetings
Arc/Leo Burnett
Asics America
AugustineIdeas
Bayer Animal Health
Bayer Consumer Care
Bellomy Research
Brandtrust
Burke
C+R Research
Campbell Soup Company
ChaseDesign
Clorox
ConAgra Foods
Conair
Design Phase
Directions Research
Energizer Personal Care
Estee Lauder Companies
Excel Displays & Packaging
Explorer Research
FCB
Foresight ROI
Georgia Pacific
GfK
Google
GutCheck
Happy Family Brands
Hallmark
Hanesbrands
Harbor Industries
Heineken USA
Horizon Media
InfoScout
Indiana University
Kelley School of Business
Jarden
Jet.com
Kellogg Company
Kimberly Clark
LEGO
Litehouse
Logitech
Lowe's Home Improvement
Mall of America
Maple Leaf Foods
Mars Inc.
MetrixLab
Mission Foods
Moet Hennessy
Murphy Research
Nestle Purina Petcare
ORC International
OtterBox
P&G
PepsiCo
Philips Design
Publix Super Markets
Red Bull
REMWorks Sleep Store
Sargento Foods
Seismic Group
SmartRevenue
Smucker Foods of Canada
Smurfit Kappa The Americas
Southern Arkansas University
The Hershey Company
The Integer Group
The Marketing Arm
The Mars Agency
True Value Company
Tyson Foods
Univ. of Arkansas Little Rock
US Cellular
USC School of Cinematic Arts
Vista Outdoor
Walmart
W5
Welch's
WPP
Wrigley
Yanhaas

And more!

Use code OMNI16BL for $100 off. Don’t miss out: http://bit.ly/1TWyTEH

We hope to see you in Chicago this summer!

Cheers,
The OmniShopper Team
@OmniShopper
#OmniShopperEvent


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