Tuesday, January 24, 2017

CNN & NBC News Share Where the 2016 Election Polls Went Wrong

Last week marked an important week in American history, the inauguration of President Trump… but our researcher minds can’t help but wonder, what happened with the polling?

JUST ANNOUNCED - The Media Insights & Engagement Conference brings CNN and NBC News to the keynote stage to reveal Insights from the 2016 Presidential Election!

Join Robin Garfield, SVP, Research & Scheduling, CNN for a comprehensive look at event participation, media consumption and public opinion over the course of this unprecedented election cycle. From record engagement in the presidential race to the dynamic environment heading into election day, Robin will address what the data said and how these insights compared to the outcome of the election.

John Lapinski focuses on how election polls and other data-driven analyses did not fully predict the Trump phenomena. He’ll uncover the lessons learned from the 2016 election, and how this will change how the media analyzes and covers elections going forward.
Don’t miss your chance to truly understand the historical outcome (at least to the mind of a researcher) of the 2016 election.

Read our recent blog post on the 2016 Presidential Election: http://bit.ly/2jTI4Jp

Plus, hear from Facebook, NBC, HBO & Nielsen Social for a panel discussion on How Consumers Engage with Programming Across Social Platforms. See the full session description here: http://bit.ly/2iVS6dg

See who you’ll join at The Media Insights & Engagement Conference: http://bit.ly/2j0JlyS

Use exclusive Blog discount code MEDIA17BL for $100 off the current rate. Buy your tickets here: http://bit.ly/2j0JlyS

We hope to see you in Fort Lauderdale next week!

The Media Insights & Engagement Conference Team

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